Customer Retention

Software as a service (SaaS) metrics are ways businesses track their progress toward goals and spot areas for improvement....

Looking for strong, sustainable growth? Look no further than our top 10 tools for customer retention....

Each of these steps is designed to establish a solid bedrock of trust between customers and orgs, ensuring air-tight retention for your org. Dive in!...

In the dynamic landscape of marketing, two components play a critical role in achieving objectives: strategic marketing and tactical marketing....

Minna Vaisanen, Head of customer success at Thrive Partners, is here to provide expert tips for how you can leverage CS as a revenue function for your org....

Seasoned marketer, Gaurav Goyal, demonstrates how you can unlock customer advocacy that drives solid conversion and retention through user-generated content....

Patti Zack, Chief Customer Officer at FiscalNote, dives deep into the advantages of mastering the customer health score for SaaS growth....

Nick Chang, Vice President of Global Customer Success at Aryaka, lays out a s step-by-step guide to retention, renewals, and expansion....

As product managers, we spend a lot of our time diving into data, researching our respective areas, and talking to our customers. We learn about the problems they face, the opportunities to potentially resolve those solutions, and how they use and engage with capabilities and features....

It’s the dawn of a new year, and as you prepare to face the challenges of 2023, we’ve got your back. How? By arming with all of the top actionable strategies from last year....

When I first joined the customer success team in the Singapore office quite a few years ago, I'm not going to lie, I honestly didn't know what customer success was. I spent a while trying to figure this out....

I'm Bozena, Director of Marketing at Maze, and I'm the host for today's chat with Valeria, Senior Marketing Manager for Customer Marketing at Zendesk - and, as of September 2022, is now working on customer marketing programs at Airtable....

In this article, customer advocacy experts Jeni Asaba and Jennifer Susinski discuss how to make loyal champions out of your customers....

Building a customer advocacy program can really accelerate your business and drive revenue! The ultimate goal for any department within an organization is to have a representative at the table during those crucial C-suite meetings. We want to convince senior stakeholders that you can drive results....

Want to know how to ship those customer outcomes on time, every time? Maggie Crowley, an expert on Product Management, has all the know-how you'll need!...