SaaS Alliance was founded in early 2020, with a vision of providing the most comprehensive resources, content, and learning materials for SaaS leaders at every stage of growth.

As the industry continues to expand and new products, tech, job functions, and investment are introduced - it can be difficult to keep up.

While it’s not essential for the C-Suite to know the ins and outs of every function, it’s important to have an understanding of the different parts of the engine to ensure the motor runs smoothly.

This is why we cover everything from finance and investment to marketing, strategy, customer success, DEI, and much more.

Whether you’re unsure how to pitch to investors, wondering how to set up a CS team, struggling to deliver product-led growth, or simply want to keep your ear to the ground on how other SaaS businesses are succeeding, we’ve got something for you.

Consider it a comprehensive helicopter view of all things SaaS for those leading the charge.

Whether you’re from a seed-stage startup or start-up or an MNC, we’ve got the content to help you drive growth - through revenue, users, product, investment, or company headcount.

Our global network of founders, senior execs, product pros, commercial leads, talent managers, and investors is constantly growing. It’s an exciting time to become part of the FoSaaS community!

Are you ready to join us?

Our mission

Since our inception, we’ve achieved a great deal. But we don’t rest on our laurels. We’re constantly looking for ways in which we can evolve and further engage, educate, and inspire our community.

Our mission is simply to offer the most comprehensive resources, content, and learning materials for SaaS leaders at every stage of growth.

Got an idea? Great. We’d love to hear from you.

Here’s what’s on offer already:

  • A content library bursting with articles, interviews, and insights from the FoSaaS team and guest contributors. Interactive virtual and in-person events, featuring presentations, panels, Q&As, networking opportunities, and more.
  • Membership packages to provide you with everything you need to excel in your role and propel your organization’s growth.
  • Reports that delve into the hottest topics to uncover the trends that will help you keep pace with a rapidly evolving business landscape.
  • A Slack Community that’s growing every single day. You can find SaaS leaders from all across the globe discussing the industry’s most important questions.

We’re proudly part of The Alliance umbrella.

The Alliance is the world’s most forward-thinking professional development platform for high-growth organizations and individuals worldwide.

Through market-leading accredited courses, unrivaled membership plans, industry-shaping reports, thriving communities, and first-class events, it’s redefining the way companies access education and scale.

Other brands part of The Alliance ecosystem include: Product Marketing Alliance, Sales Enablement Collective, Product-Led Alliance, Competitive Intelligence Alliance, AI Accelerator Institute, Customer Success Collective, CMO Alliance, Revenue Marketing Alliance, and more.

Who we are

Matthew Simmonds
Community Marketing Manager

Sean Foreman
Commercial Manager

Emma Bilardi
Content Manager